Looking on the headlines in the European ETF industry, it sems to be, that the so-called smart-beta investing is a hot topic. But what is meant by smart-beta investing? The term smart beta has been created to describe indices which are employing market factors like valuations (fundamental data), company size, volatility or momentum, to select the constituents of the respective index. It has been shown by academic research, that these factors can be used to achieve premiums compared to the overall market returns, i.e. these indices claim to improve the returns, compared to capitalization-weighted indices, by using systematic tilts toward